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What Our Customers Say
In our most recent Customer Satisfaction Survey (January 2010) we asked hundreds of customers for their opinions on three basic aspects of our service. This is what they told us:
How do you rate the service you received?
Excellent 81%
Good 18%
Average 1%
Poor 0%
Indifferent 0%
Was the overall price you finally paid more or less than you expected?
About what you expected 53%
Less than you expected 36%
More than you expected 11%
What did you think about the choice of frames on offer?
Very good 83%
Average 16%
Below Average 1%
Poor 0%
Who are Direct Specs?
Direct Specs was established in 1997 as one of the UK's first optical factory outlets. We currently have 18 outlets across the Midlands area and an online store.
How do you get prices so low?
We don't test eyes and therefore don't have opticians to pay and consulting rooms to equip. We also manufacture lenses at our own central laboratory and buy frames in bulk. By combining these savings we can offer huge discounts both on-line and in-store.
Can I have confidence in your staff?
All Direct Specs personnel take part in a continuous training and appraisal programme. We aim to exceed the standard commonly found in High Street opticians.
Your glasses are so inexpensive - where's the catch?
There isn't one. Join the 100,000 plus customers who've already bought from us and prove it to yourself!
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